Virginia Couch — 2020 Tennessee House, District 18 campaign
2020 Tennessee House, District 18 · totals since Jan 16, 2020
Final This campaign’s election cycle is closed — no further reports for it are due, so these totals are settled rather than mid-race. They cover every filing we hold for the campaign; if the source archive later adds one, we load it. Full definition → · 6 filings · Pre-General 2020–Q4 2020
Ended With What was left in the campaign’s account when its reporting closed — the ending balance on its final report for this race. It is a leftover, not a war chest: money still to be spent, refunded, given away, or carried into the next campaign. Full definition →
$6,986
as of the Q4 report
Receipts The sum of Total Receipts on the selected published reports. Open the receipt to check each report and any exclusions. Full definition →
$111,374
includes $26,789 in small gifts the filer reported as a lump sum
Loan entries in filing detail: $2,828. The report totals above govern this headline.
Itemized in-kind Goods or services donated to the campaign instead of cash — say, free printing or donated consulting — reported at fair-market value. Counted toward the same $200 disclosure threshold as cash gifts. This figure adds the in-kind contributions itemized on the selected reports. The Registry reports in-kind apart from receipts, so it is not part of the receipts figure. Full definition →
$1,000
goods or services itemized on these reports
Total Spent
$104,388
Donors
138
total donors; qualifying names are listed below
Who funds this campaign The sources split breaks down the receipts the headline adds up, by the lines of each report behind it; its parts add up to the headline. Open its “Why this number?” for each report’s lines. Gift-size and location figures cover itemized contributions only. Aggregates count everyone who gave, including donors below the $200 disclosure floor — a share across all donors identifies no one. Full definition →
Largest part: individuals, itemized, 38% of receipts on these reports.
The candidate's own contributions, itemized $4K · 3%Individuals, itemized $43K · 38%Organizations and PACs, itemized $35K · 32%Unitemized contributions $27K · 24%Loans, interest and other receipts, net of refunds $3K · 3%
Gift size Each individual donor’s total giving to this campaign this cycle. Organizations, PACs, and the candidate’s own money are excluded (this is about people); a donor who gave under several name spellings is counted once. A donor named on the page can still sit in a small bucket — these are cycle totals, not “unnamed donors.” Full definition →
$369average gift
$250median gift
116individual donors
Share of donors Share of dollars
Under $50
$50–200
$200–1K
$1K–5K
$5K+
Where the money comes from Shares of itemized dollars, by the contributor’s state and city as filed. A city is named only when at least 5 donors gave from it or it holds at least 5% of the located dollars; everyone else is grouped into “elsewhere.” Shown only when at least 80% of dollars carry a usable state. Full definition →
75% of located dollars came from within Tennessee (25% from out of state).
Tennessee $58,770 Out of state $19,292
- Knoxville $28K36%
- Nashville $19K24%
- Lanham, MD $13K17%
- Lenoir City $4K5%
- Elsewhere in Tennessee $8K
- Other out-of-state $6K
Contributions & Spending Over Time
Itemized monetary contributions and expenditures by month — Feb 2020 – Dec 2020. Peak $24,917 in Sep 2020. Spending peaked at $62,281 in Oct 2020.
Cash contributions Spent
Contributions
The donor total above includes everyone who gave. This table names 104 donors: organizations, and people whose cumulative giving reached $200. 36 people gave less than $200 in cash; their gifts total $3,287 and their names are withheld.
| Donor | Donations | Net |
|---|---|---|
| Intl Assn Heat Frost Insulators Allied Workers | 2 | $13,100.00 |
| Virginia Couch Self | 4 | $3,685.00 |
| Tennessee Democratic Party ↺ paid $10,850.00 | 2 | $3,000.00 |
| Tennessee Educ Assn Fund for Children Public Edu | 1 | $2,500.00 |
| Cwa Cope PCC PAC | 1 | $2,500.00 |
| Mary LYNN Dobson | 2 | $2,000.00 |
| Nancy Gnilka | 2 | $1,600.00 |
| Friends of John Ray Clemmons | 1 | $1,600.00 |
| Kevin Rowe | 1 | $1,600.00 |
| Donald Blind | 1 | $1,600.00 |
Dates
| Donor | Location | Employer | Amount | Date |
|---|
Expenditures
| Vendor | Payments | Total | Share |
|---|---|---|---|
| Greenlight Media Strategies | 12 | $51,369.99 | |
| Butcher, Cj | 15 | $20,250.00 | |
| Tennessee Democratic Party ↺ donor $3,000.00 | 2 | $10,850.00 | |
| Triumph Strategies | 6 | $6,926.25 | |
| Brushfire Strategies | 2 | $4,699.96 | |
| NGP VAN | 11 | $2,586.74 | |
| Actblue | 37 | $2,182.44 | |
| Parrott Printing | 1 | $1,520.78 | |
| Hustle | 1 | $1,500.00 | |
| D'Alessandro, Nick | 1 | $628.19 | |
| Pat Dome Enterprises LLC | 1 | $493.70 | |
| United States Postal Service | 3 | $205.00 | |
| Staples | 2 | $191.16 | |
| 5 | $159.87 | ||
| Wix | 1 | $144.21 | |
| Progressive Change Campaign Committee | 3 | $75.00 | |
| Harland Clark Check Printing | 1 | $15.71 | |
| Namecheap.Com | 1 | $9.06 |
Dates
| Payee | Location | Purpose | Amount | Date |
|---|
Loans
$2,828.41 in loan balances shown. The filings date all of it to this campaign. Later reports can repeat an outstanding loan, so each reconstructed lender balance is counted once below.
| Lender | Type | Received | Balance shown | Repaid | Outstanding |
|---|---|---|---|---|---|
| Self (Virginia Couch) | Candidate loan | Sep 30, 2020 | $2,828.41 | $0.00 | $2,828.41 |
Where the money went Each expenditure carries a short description of what it was for, written by the campaign. We sort those descriptions into a fixed set of categories; one expenditure goes in one category, so the amounts add up to Virginia Couch’s itemized spending. Descriptions that don’t clearly fit a category are counted under Other rather than guessed at.
- Advertising & media $40,254 39%
- Consulting & professional services $27,207 26%
- Printing & mail $18,071 17%
- Contributions & donations $10,600 10%
- Office & operations $4,976 5%
- Field & voter contact $2,700 3%
Loans
| Lender | Amount | Date Received | Outstanding | Repaid |
|---|
Each loan shows its balance as of the candidate's most recent filing; repayments since then appear when the next report is filed.
Filing History
Totals as filed with the Tennessee Registry of Election Finance; see About for how this data is processed.
| Filing | Cash Beginning | Cash Ending | Source |
|---|---|---|---|
| Q4 2020 | $10,503.97 | $6,986.01 | Source: Q4 2020 filing Report 92885 |
| Pre-General 2020 | $57,140.98 | $10,503.97 | Source: Pre-General 2020 filing Report 91918 |
| Q3 2020 | $31,553.49 | $57,140.98 | Source: Q3 2020 filing Report 90649 |
| Pre-Primary 2020 | $28,101.94 | $31,553.49 | Source: Pre-Primary 2020 filing Report 89704 |
| Q2 2020 | $6,560.22 | $28,101.94 | Source: Q2 2020 filing Report 87288 |
| Q1 2020 | $0.00 | $6,560.22 | Source: Q1 2020 filing Report 87216 |
After the election
Reports ending after Jan 15, 2021.
Contributions and spending
No contributions reported · Spent $5,203 2 filings · Mid-Year 2021–Year-End 2021
Includes $10 spent not itemized below.
| Payee | Purpose | Amount | Date |
|---|---|---|---|
| Knox County Democratic Party | CONTRIBUTION | $1,053.39 | 11/11/2021 |
| McMurry & Company PLLC | PROFESSIONAL SERVICES | $140.00 | 04/19/2021 |
| Knox County Democratic Party | CONTRIBUTION | $4,000.00 | 04/12/2021 |
| Filing | Cash Beginning | Cash Ending | Source |
|---|---|---|---|
| Year-End 2021 | $2,835.97 | $0.00 | Source: Year-End 2021 filing Report 96368 |
| Mid-Year 2021 Late | $6,986.01 | $2,835.97 | Source: Mid-Year 2021 filing Report 95939 |