Keeda Haynes — 2020 U.S. Representative, District 5 campaign
2020 U.S. Representative, District 5 · totals since Jul 1, 2019
Final This campaign’s election cycle is closed — no further reports for it are due, so these totals are settled rather than mid-race. They cover every filing we hold for the campaign; if the source archive later adds one, we load it. Full definition → · 5 filings · 12P 2020–YE 2020
Who funds this campaign The sources split breaks down the receipts the headline adds up, by the lines of each report behind it; its parts add up to the headline. Open its “Why this number?” for each report’s lines. Gift-size and location figures cover itemized contributions only. Aggregates count everyone who gave, including donors below the $200 disclosure floor — a share across all donors identifies no one. Full definition →
54% of this campaign’s individual contributions came as small unitemized donations — gifts under the federal itemization threshold (about $200 a cycle) that the filer reports only as a lump sum, never broken out by donor. The gift-size and location breakdowns below cover the itemized 46%.
Largest part: individuals, unitemized (line 11a), 46% of receipts on these reports.
Where the money comes from Shares of itemized dollars, by the contributor’s state and city as filed. A city is named only when at least 5 donors gave from it or it holds at least 5% of the located dollars; everyone else is grouped into “elsewhere.” Shown only when at least 80% of dollars carry a usable state. Full definition →
58% of located dollars came from outside Tennessee (42% from inside).
- Nashville $20K27%
- Washington, DC $7K9%
- Burlington, VT $5K7%
- Elsewhere in Tennessee $11K
- Other out-of-state $31K
Contributions & Spending Over Time
Itemized monetary contributions and expenditures by month — Oct 2019 – Sep 2020. Peak $37,631 in Jul 2020. Spending peaked at $63,521 in Jul 2020.
Contributions
The donor total above includes everyone who gave. This table names 107 donors: organizations, and people whose cumulative giving reached $200. 5 people gave less than $200 in cash; their gifts total $572 and their names are withheld.
| Donor | Donations | Net |
|---|---|---|
| The Collective PAC | 1 | $5,000.00 |
| Democracy for America | 1 | $5,000.00 |
| Molly Gochman | 1 | $2,800.00 |
| Liesel Simmons | 1 | $2,800.00 |
| Kenny Stills | 2 | $2,800.00 |
| Way To Lead PAC | 1 | $2,800.00 |
| Joffery Vanderbilt | 1 | $2,500.00 |
| Peter Strianse | 1 | $2,500.00 |
| Dwain Jackson | 6 | $2,200.00 |
| Jason Flom | 1 | $2,000.00 |
| Donor | Location | Employer | Amount | Date |
|---|
Expenditures
| Vendor | Payments | Total | Share |
|---|---|---|---|
| New Blue Strategies | 4 | $18,577.10 | |
| Chism Strategy | 3 | $17,500.00 | |
| Public Service Partners | 5 | $14,979.55 | |
| Greenlight Media Strategies | 1 | $11,870.58 | |
| Hustle Inc. | 3 | $11,408.80 | |
| Printing Etc. | 4 | $11,105.27 | |
| Effectv East | 2 | $9,249.15 | |
| Leo Operations | 4 | $8,356.00 | |
| 21 | $6,849.31 | ||
| Haynes, Keeda ↺ donor $500.00 | 5 | $5,826.91 | |
| Canal Partners Media | 2 | $3,900.00 | |
| Joy Cook Public Relations Group | 1 | $3,000.00 | |
| Brooks, Anthony | 4 | $2,260.00 | |
| Actblue Technical Services | 15 | $2,081.63 | |
| Forward, LLC | 2 | $2,000.00 | |
| Black Creative Group | 4 | $1,775.00 | |
| Best Buy | 3 | $1,422.69 | |
| The Home Depot | 3 | $1,137.83 | |
| John Smith Marketing | 2 | $1,024.22 | |
| Cynthia Wallace for Congress | 1 | $1,000.00 | |
| Google ↺ donor $500.00 | 3 | $861.36 | |
| Mailchimp | 3 | $855.04 | |
| Spotland Productions | 1 | $682.50 | |
| Campaign Deputy | 1 | $507.50 | |
| Marquita Bradshaw for Senate | 1 | $500.00 | |
| New Direction Strategies | 1 | $500.00 | |
| Payne, Selena | 2 | $500.00 | |
| Tennessee Democratic Party | 1 | $500.00 | |
| Carissa Collection | 1 | $398.76 | |
| Anedot | 1 | $393.52 | |
| H&M | 2 | $295.66 | |
| Dillard's | 1 | $259.70 | |
| Emerge TN | 1 | $250.00 | |
| Haynes, Johnathan | 1 | $240.00 | |
| Macy's | 1 | $220.87 | |
| Banana Republic | 1 | $207.90 | |
| Silva Entertainment LLC Dba WMGC | 1 | $200.00 | |
| I.Q Photography and Video | 1 | $200.00 | |
| Goodlettsville Post Office | 2 | $148.00 | |
| Matt Ferry for State House | 1 | $100.00 | |
| Brand Lamb | 1 | $100.00 | |
| GoDaddy | 5 | $43.05 | |
| Microsoft | 2 | $25.46 |
| Payee | Location | Purpose | Amount | Date |
|---|
Where the money went Each expenditure carries a short description of what it was for, written by the campaign. We sort those descriptions into a fixed set of categories; one expenditure goes in one category, so the amounts add up to Keeda Haynes’s itemized spending. Descriptions that don’t clearly fit a category are counted under Other rather than guessed at.
- Advertising & media $36,473 25%
- Printing & mail $25,571 18%
- Other $22,623 16%
- Fundraising & events $19,335 13%
- Consulting & professional services $16,480 11%
- Office & operations $9,055 6%
- Staff & payroll $8,178 6%
- Loan & debt repayment $4,000 3%
- Contributions & donations $1,600 1%
Filing History
Totals as filed with the Federal Election Commission (FEC); see About for how this data is processed.
| Filing | Cash Beginning | Cash Ending | Source |
|---|---|---|---|
| Q1 2020 | $0.00 | $13,516.47 | Source: Q1 2020 filing |
| YE 2020 | $8,860.49 | $8,953.49 | Source: YE 2020 filing |
| Q3 2020 | $52,282.55 | $8,860.49 | Source: Q3 2020 filing |
| 12P 2020 | $45,090.94 | $52,282.55 | Source: 12P 2020 filing |
| Q2 2020 | $13,516.47 | $45,090.94 | Source: Q2 2020 filing |