Jon Lundberg — 2024 Tennessee Senate, District 04 campaign

Tennessee Senate, District 04 Republican

2024 Tennessee Senate, District 04 · totals since Jan 16, 2021

Final This campaign’s election cycle is closed — no further reports for it are due, so these totals are settled rather than mid-race. They cover every filing we hold for the campaign; if the source archive later adds one, we load it. Full definition → · 10 filings · Mid-Year 2021–Q3 2024

Ended With What was left in the campaign’s account when its reporting closed — the ending balance on its final report for this race. It is a leftover, not a war chest: money still to be spent, refunded, given away, or carried into the next campaign. Full definition →
$0
as of the Q3 report
Receipts The sum of Total Receipts on the selected published reports. Open the receipt to check each report and any exclusions. Full definition →
$624,331
includes $3,906 in small gifts the filer reported as a lump sum
$800 refunded
Loan entries in filing detail: $20,000. The report totals above govern this headline.
Itemized in-kind Goods or services donated to the campaign instead of cash — say, free printing or donated consulting — reported at fair-market value. Counted toward the same $200 disclosure threshold as cash gifts. This figure adds the in-kind contributions itemized on the selected reports. The Registry reports in-kind apart from receipts, so it is not part of the receipts figure. Full definition →
$51,019
goods or services itemized on these reports
Total Spent
$681,945
Donors
325
total donors; qualifying names are listed below

Cash on hand is the amount reported on the filing listed below.

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The ending cash balance the campaign reported on its most recent filing (as filed, not computed).

Reported on this filing:

Reported receipts adds together the amounts listed below.

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Sum of Total Receipts reported on the selected source reports.

Inputs behind Reported receipts
Year-End 2022 reported receipts $69,850
Mid-Year 2022 reported receipts $1,500
Year-End 2021 reported receipts $71,450
Mid-Year 2021 reported receipts $0
Q3 2024 reported receipts $8,700
Pre-Primary 2024 reported receipts $74,586
Q2 2024 reported receipts $252,995
Q1 2024 reported receipts $0
Year-End 2023 reported receipts $145,250
Mid-Year 2023 reported receipts $0
Reported receipts $624,331
From each filing:
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Total spent adds together the amounts listed below.

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Itemized expenditure rows plus the stated spending a filer reported as a lump sum without itemizing it.

Inputs behind Total spent
Itemized expenditures $681,945
Total spent $681,945
From each filing:
Show 6 more filings
Receipts
$624,331
Spent
$681,945

Who funds this campaign The sources split breaks down the receipts the headline adds up, by the lines of each report behind it; its parts add up to the headline. Open its “Why this number?” for each report’s lines. Gift-size and location figures cover itemized contributions only. Aggregates count everyone who gave, including donors below the $200 disclosure floor — a share across all donors identifies no one. Full definition →

Largest part: organizations and PACs, itemized, 62% of receipts on these reports.

Individuals, itemized $211K · 34%Organizations and PACs, itemized $390K · 62%Loans, interest and other receipts, net of refunds $19K · 3%

Share of reported receipts: Organizations and PACs, itemized compares organizations and pacs, itemized with reported receipts.

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Each selected report's reported receipts split by the report's own lines; the parts of every report add up to its total, and the totals to the headline.

Organizations and PACs, itemized: $389,775 ÷ Reported receipts: $624,331
Inputs behind Share of reported receipts: Organizations and PACs, itemized
Individuals, itemized $211,450
Organizations and PACs, itemized $389,775
Unitemized contributions $3,906
Loans, interest and other receipts, net of refunds $19,200
From each filing:
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Gift size Each individual donor’s total giving to this campaign this cycle. Organizations, PACs, and the candidate’s own money are excluded (this is about people); a donor who gave under several name spellings is counted once. A donor named on the page can still sit in a small bucket — these are cycle totals, not “unnamed donors.” Full definition →

$1,131average gift
$1,000median gift
187individual donors
Share of donors Share of dollars
Under $50
0%
0%
$50–200
3%
0.5%
$200–1K
44%
14%
$1K–5K
53%
85%
$5K+
0%
0%

Average gift per individual donor compares total from individual donors with individual donors.

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Every individual donor's total contributions to this campaign, divided by the number of individual donors. Organizations and PACs are excluded (this measures people); a donor who gave under several name spellings is counted once. The median and the gift-size buckets are computed over the same individual-donor totals. Based on itemized contributions only (loans and money a filer reported as an unitemized lump sum are not included).

Total from individual donors: $211,450 ÷ Individual donors: 187
Inputs behind Average gift per individual donor
Total from individual donors $211,450
Median gift $1,000
Individual donors 187

Where the money comes from Shares of itemized dollars, by the contributor’s state and city as filed. A city is named only when at least 5 donors gave from it or it holds at least 5% of the located dollars; everyone else is grouped into “elsewhere.” Shown only when at least 80% of dollars carry a usable state. Full definition →

83% of located dollars came from within Tennessee (17% from out of state).

Tennessee $499,625 Out of state $101,600
  • Nashville $202K34%
  • Bristol $41K7%
  • Washington, DC $28K5%
  • Knoxville $26K4%
  • Memphis $26K4%
  • Elsewhere in Tennessee $205K
  • Other out-of-state $74K

Out-of-state share of located dollars compares itemized money from outside tennessee with itemized money with a known state.

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Itemized contribution dollars from outside Tennessee, divided by all itemized dollars whose contributor state is known. A city is named only when at least 5 donors gave from it OR it holds at least 5% of the located dollars; everyone else is grouped into elsewhere-in-Tennessee and other-out-of-state. Shown only above 99% state coverage. Based on itemized contributions only (loans and money a filer reported as an unitemized lump sum are not included).

Itemized money from outside Tennessee: $101,600 ÷ Itemized money with a known state: $601,225
Inputs behind Out-of-state share of located dollars
From outside Tennessee $101,600

Contributions & Spending Over Time

Itemized monetary contributions and expenditures by month — Jan 2021 – Sep 2024. Peak $134,500 in Jun 2024. Spending peaked at $211,848 in Jul 2024.

Cash contributions Spent

Contributions

The donor figure above is a named-donor floor. A complete combined-term total is unavailable. This table names 320 donors: organizations, and people whose cumulative giving reached $200.

320 named donors 504 donations

Campaign contributions consolidated by donor, ranked by net amount
Donor Donations Net
Senate Republican Caucus In-Kind ↺ paid $10,000.00 6 $48,652.78
Blue Cross Blue Shield of TN PAC 3 $15,000.00
Go Netn PAC 3 $12,500.00
Tennessee Bankers Association PAC 4 $12,000.00
JACK PAC (Jack Johnson) 3 $11,000.00
Bristol Motor Speedway PAC 2 $11,000.00
HAILE PAC (Ferrell Haile) 3 $11,000.00
Middle Tennessee Business Leaders for Common Sense PAC 3 $10,000.00
Nat L Fed of Independent Business Tennessee PAC Includes In-Kind 4 $9,366.52
Lawyers Involved for TN PAC 4 $8,000.00

Expenditures

161 vendors 428 payments

Campaign payments consolidated by vendor, ranked by total
Vendor Payments Total Share
Advictory 5 $234,430.00 34%
Art and Copy 6 $78,332.30 11%
The Corporate Image 20 $74,430.08 11%
Leverage Strategies 2 $24,000.00 4%
Advance Auto 1 $21,849.00 3%
Anchor Research 1 $20,000.00 3%
Lamar Advertising 1 $17,600.00 3%
Rachel Barrett Co. 4 $13,438.00 2%
Overbey, Presley 7 $10,036.40 1%
Senate Republican Caucus ↺ donor $48,652.78 1 $10,000.00 1%

Loans

$20,000.00 in loan balances shown. The filings date all of it to this campaign. Later reports can repeat an outstanding loan, so each reconstructed lender balance is counted once below.

Loan principal shown adds together the amounts listed below.

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Loan schedules can repeat an outstanding debt on later reports. This is the reconstructed principal for each lender, counted once, split between candidate or family loans and all other lenders. Repayments and outstanding balances are shown separately in the ledger.

Inputs behind Loan principal shown
Candidate and family loans $20,000
Loan principal shown $20,000
Itemized campaign loans
Lender Type Received Balance shown Repaid Outstanding
Self (Jon Lundberg) Candidate loan Jan 2, 2024 $20,000.00 $20,000.00 $0.00

Where the money went Each expenditure carries a short description of what it was for, written by the campaign. We sort those descriptions into a fixed set of categories; one expenditure goes in one category, so the amounts add up to Jon Lundberg’s itemized spending. Descriptions that don’t clearly fit a category are counted under Other rather than guessed at.

  • Advertising & media $297,765 44%
  • Consulting & professional services $111,165 16%
  • Contributions & donations $72,849 11%
  • Printing & mail $71,264 10%
  • Other $46,988 7%
  • Fundraising & events $26,868 4%
  • Office & operations $21,927 3%
  • Field & voter contact $20,366 3%
  • Staff & payroll $8,209 1%
  • Travel $4,544 0.7%

Loans

Campaign loans
Lender Amount Date Received Outstanding Repaid

Each loan shows its balance as of the candidate's most recent filing; repayments since then appear when the next report is filed.

Filing History

Totals as filed with the Tennessee Registry of Election Finance; see About for how this data is processed.

Campaign filing history
Filing Cash Beginning Cash Ending Source
Q3 2024 $70,113.12 $0.00 Source: Q3 2024 filing Report 116581
Pre-Primary 2024 Amended $202,499.05 $70,113.12 Source: Pre-Primary 2024 filing Report 116749
Q2 2024 $185,418.08 $202,499.05 Source: Q2 2024 filing Report 113782
Q1 2024 $201,943.40 $185,418.08 Source: Q1 2024 filing Report 112355
Year-End 2023 $101,767.63 $201,943.40 Source: Year-End 2023 filing Report 110509
Mid-Year 2023 $117,161.43 $101,767.63 Source: Mid-Year 2023 filing Report 108759
Year-End 2022 $80,908.98 $117,161.43 Source: Year-End 2022 filing Report 107184
Mid-Year 2022 $96,227.63 $80,908.98 Source: Mid-Year 2022 filing Report 100215
Year-End 2021 $49,271.62 $96,227.63 Source: Year-End 2021 filing Report 97313
Mid-Year 2021 $77,613.48 $49,271.62 Source: Mid-Year 2021 filing Report 94885