John Rose — 2026 Governor campaign

Governor Republican

2026 Governor · totals since Jan 16, 2025

Latest filing: Q3 2026 · Oct 13, 2026 · source: TN Registry of Election Finance

6 filings · Mid-Year 2025–Q3 2026

Cash on Hand The campaign’s ending cash balance from its most recent filing. Cash shown as “carried over” was held before this election cycle began — usually from a prior campaign for the same office. Full definition →
$363,162
Receipts The sum of Total Receipts on the selected published reports. Open the receipt to check each report and any exclusions. Full definition →
$15,805,309
includes $5 in small gifts the filer reported as a lump sum
$17,590 refunded
Loan entries in filing detail: $13,749,804. The report totals above govern this headline.
Itemized in-kind Goods or services donated to the campaign instead of cash — say, free printing or donated consulting — reported at fair-market value. Counted toward the same $200 disclosure threshold as cash gifts. This figure adds the in-kind contributions itemized on the selected reports. The Registry reports in-kind apart from receipts, so it is not part of the receipts figure. Full definition →
$21,973
goods or services itemized on these reports
Total Spent
$15,445,439
less $3,293 in refunds & credits → $15,442,147 net disbursements
Donors
1,665
total donors; qualifying names are listed below

Cash on hand is the amount reported on the filing listed below.

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The ending cash balance the campaign reported on its most recent filing (as filed, not computed).

Reported on this filing:
  • Q3 2026 Initial $363,162 filing-stated

Reported receipts adds together the amounts listed below.

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Sum of Total Receipts reported on the selected source reports.

Inputs behind Reported receipts
Q3 2026 reported receipts $830,558
Pre-Primary 2026 reported receipts $4,110,432
Q2 2026 reported receipts $4,258,801
Q1 2026 reported receipts $149,755
Year-End 2025 reported receipts $354,729
Mid-Year 2025 reported receipts $6,101,034
Reported receipts $15,805,309
From each filing:
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Excluded reports:

Total spent adds together the amounts listed below.

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Itemized expenditure rows plus the stated spending a filer reported as a lump sum without itemizing it.

Inputs behind Total spent
Itemized expenditures $15,445,439
Total spent $15,445,439
From each filing:
Show 2 more filings
Receipts
$15,805,309
Spent
$15,445,439

Who funds this campaign The sources split breaks down the receipts the headline adds up, by the lines of each report behind it; its parts add up to the headline. Open its “Why this number?” for each report’s lines. Gift-size and location figures cover itemized contributions only. Aggregates count everyone who gave, including donors below the $200 disclosure floor — a share across all donors identifies no one. Full definition →

Largest part: loans, interest and other receipts, net of refunds, 87% of receipts on these reports.

Individuals, itemized $1.8M · 11%Organizations and PACs, itemized $258K · 2%Loans, interest and other receipts, net of refunds $13.7M · 87%

Share of reported receipts: Loans, interest and other receipts, net of refunds compares loans, interest and other receipts, net of refunds with reported receipts.

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Each selected report's reported receipts split by the report's own lines; the parts of every report add up to its total, and the totals to the headline.

Loans, interest and other receipts, net of refunds: $13,732,214 ÷ Reported receipts: $15,805,309
Inputs behind Share of reported receipts: Loans, interest and other receipts, net of refunds
Individuals, itemized $1,814,690
Organizations and PACs, itemized $258,400
Unitemized contributions $5
Loans, interest and other receipts, net of refunds $13,732,214
From each filing:
Show 2 more filings
Excluded reports:

Gift size Each individual donor’s total giving to this campaign this cycle. Organizations, PACs, and the candidate’s own money are excluded (this is about people); a donor who gave under several name spellings is counted once. A donor named on the page can still sit in a small bucket — these are cycle totals, not “unnamed donors.” Full definition →

$1,138average gift
$200median gift
1,595individual donors
Share of donors Share of dollars
Under $50
21%
0.4%
$50–200
27%
2%
$200–1K
21%
7%
$1K–5K
20%
30%
$5K+
10%
61%

Average gift per individual donor compares total from individual donors with individual donors.

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Every individual donor's total contributions to this campaign, divided by the number of individual donors. Organizations and PACs are excluded (this measures people); a donor who gave under several name spellings is counted once. The median and the gift-size buckets are computed over the same individual-donor totals. Based on itemized contributions only (loans and money a filer reported as an unitemized lump sum are not included).

Total from individual donors: $1,814,690 ÷ Individual donors: 1595
Inputs behind Average gift per individual donor
Total from individual donors $1,814,690
Median gift $200
Individual donors 1595

Where the money comes from Shares of itemized dollars, by the contributor’s state and city as filed. A city is named only when at least 5 donors gave from it or it holds at least 5% of the located dollars; everyone else is grouped into “elsewhere.” Shown only when at least 80% of dollars carry a usable state. Full definition →

97% of located dollars came from within Tennessee (3% from out of state).

Tennessee $2,017,587 Out of state $55,503
  • Cookeville $310K15%
  • Nashville $277K13%
  • Lebanon $115K6%
  • Knoxville $87K4%
  • Crossville $75K4%
  • Elsewhere in Tennessee $1.2M
  • Other out-of-state $56K

Out-of-state share of located dollars compares itemized money from outside tennessee with itemized money with a known state.

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Itemized contribution dollars from outside Tennessee, divided by all itemized dollars whose contributor state is known. A city is named only when at least 5 donors gave from it OR it holds at least 5% of the located dollars; everyone else is grouped into elsewhere-in-Tennessee and other-out-of-state. Shown only above 99% state coverage. Based on itemized contributions only (loans and money a filer reported as an unitemized lump sum are not included).

Itemized money from outside Tennessee: $55,503 ÷ Itemized money with a known state: $2,073,090
Inputs behind Out-of-state share of located dollars
From outside Tennessee $55,503

Contributions & Spending Over Time

Itemized monetary contributions and expenditures by month — Mar 2025 – Sep 2026. Peak $497,284 in Jun 2025. Spending peaked at $5,559,395 in Jul 2026.

Cash contributions Spent

Contributions

The donor total above includes everyone who gave. This table names 901 donors: organizations, and people whose cumulative giving reached $200. 772 people gave less than $200 in cash; their gifts total $44,426 and their names are withheld.

901 named donors 1,340 donations

Campaign contributions consolidated by donor, ranked by net amount
Donor Donations Net
Driving Tennessee PAC 2 $30,800.00
Sevier County Good Government PAC 2 $30,800.00
Tennessee Hospitality and Tourism PAC 1 $15,400.00
Mac Baggett Sr 2 $10,600.00
Sam Barnes 2 $10,600.00
Gordon Carroll 2 $10,600.00
Beverly Elliott 2 $10,600.00
Estate of Millard V Oakley Trust 2 $10,600.00
Eddie Farris ↺ $4,400.00 refunded 4 $10,600.00 net
$15,000.00 gross
Lesley Harris 2 $10,600.00

Expenditures

529 vendors 1,996 payments

Campaign payments consolidated by vendor, ranked by total
Vendor Payments Total Share
Onmessage Inc. 28 $10,455,841.23 68%
Coldspark 63 $2,572,402.79 17%
McLaughlin & Associates 4 $196,200.00 1%
Southland Advantage 12 $195,255.10 1%
Redbud Strategies LLC 9 $158,000.00 1%
Wattenbarger, Austin 27 $98,087.53 0.7%
Devaney, Chris 6 $94,500.00 0.7%
Douglas, Candice 32 $82,322.79 0.6%
Dynamark 7 $70,974.66 0.5%
Summa Insights LLC 9 $66,000.00 0.5%

Loans

$13,749,803.78 in loan balances shown. The filings date all of it to this campaign. Later reports can repeat an outstanding loan, so each reconstructed lender balance is counted once below.

Loan principal shown adds together the amounts listed below.

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Loan schedules can repeat an outstanding debt on later reports. This is the reconstructed principal for each lender, counted once, split between candidate or family loans and all other lenders. Repayments and outstanding balances are shown separately in the ledger.

Inputs behind Loan principal shown
Candidate and family loans $13,749,804
Loan principal shown $13,749,804
Itemized campaign loans
Lender Type Received Balance shown Repaid Outstanding
Self (John Rose) Candidate loan Jun 24, 2025 $13,749,803.78 $0.00 $13,749,803.78

Where the money went Each expenditure carries a short description of what it was for, written by the campaign. We sort those descriptions into a fixed set of categories; one expenditure goes in one category, so the amounts add up to John Rose’s itemized spending. Descriptions that don’t clearly fit a category are counted under Other rather than guessed at.

  • Advertising & media $11,295,685 73%
  • Printing & mail $1,841,154 12%
  • Consulting & professional services $1,451,909 9%
  • Fundraising & events $296,674 2%
  • Travel $210,389 1%
  • Contributions & donations $205,205 1%
  • Office & operations $82,391 0.6%
  • Other $54,815 0.4%
  • Field & voter contact $7,080 0.1%
  • Staff & payroll $137 0.1%

Loans

Campaign loans
Lender Amount Date Received Outstanding Repaid

Each loan shows its balance as of the candidate's most recent filing; repayments since then appear when the next report is filed.

Filing History

Totals as filed with the Tennessee Registry of Election Finance; see About for how this data is processed.

Campaign filing history
Filing Cash Beginning Cash Ending Source
Q3 2026 $661,213.69 $363,161.91 Source: Q3 2026 filing Report 128637
Pre-Primary 2026 $1,465,053.50 $661,213.69 Source: Pre-Primary 2026 filing Report 126579
Q2 2026 $4,449,763.19 $1,465,053.50 Source: Q2 2026 filing Report 125977
Q1 2026 $4,712,735.30 $4,449,763.19 Source: Q1 2026 filing Report 124330
Year-End 2025 Amended $5,863,375.97 $4,712,735.30 Source: Year-End 2025 filing Report 127148
Mid-Year 2025 Amended $0.00 $5,863,375.97 Source: Mid-Year 2025 filing Report 126892